Business Intelligence, Financial Analysis,Benchmark
Director of Business lines, CFO, FP&A Team
The B2B Garment Rental industry is a capital-intensive activity that was maturing in the USA, but still enjoying a strong 10% growth per year. As the product and service differentiation is hard to sustain, the five majors competitors were carrying regular Business Intelligence to make an edge. Being the smaller competitor of this leading group, Elis had strong incentives to compare its performances and value drivers with every two years detailed and comprehensive survey coined “The View of our World.”
Financial analysis of annual reports to generate KPIs, scorecard, EVA analysis, Clients interviews to collect data on competitors offers, Strategic and technical intelligence from professional sources (Public communication, Annual reports, Industry organization, specialized magazines,…).
« View of our World » Intelligence report, Balance scorecard, Benchmark of KPIs and value drivers comparative analysis, market dynamics, service innovation, sales practices, value chain evolutions.